Guest Blogger, Sarah Kite of The Faded Poppy:


I caught the wedding and event bug at a very early age; I’ve been in the event industry in some shape or form for the past 15 years, not including those events for friends and family.

In September 2014 I started The Faded Poppy – a wedding planning & floral design business run from my home in Waynesboro, VA.  I’m extremely proud of what we’ve achieved in less than a years’ time. I work extremely hard to promote my business as well as those of others in my community.

Networking is one of the key elements to the success of any business – it allows you to meet wonderful people and make great local connections, both of which are invaluable for building clientele since other likeminded business owners are only too happy to refer clients when they are already booked or maybe not entirely what the client is looking for.  I’ve had several opportunities to work with such industry pros, from simply referring brides or participating in styled photo shoots – the possibilities have been tremendous.  I’ve styled and participated in several photo shoots with local photographers, venues, designers, stylists and many other small businesses.

I’m blessed to have made a connection with Daikin Applied in Verona, a 300+ person manufacturing & office facility that’s part of a global conglomerate, who have chosen to use my floral arrangements exclusively.  I’ve created many beautiful pieces for them by working closely with their Customer Events Coordinator.

If you don’t do anything else for your business you must consider networking, you will thank me for this advice. Get out and meet people and find out what you can do to help other local wedding pros bring more brides to your community.

Happy Networking!!

Written & Submitted by Sara Kite